Mavity collaborated with OTIS to create a video presenting their innovative business model. The goal was to explain how OTIS improves the performance of advertising campaigns, optimizes spending, and maximizes return on investment, all while allowing users to focus on what truly matters: managing their business. During the creative process, we focused on clearly and engagingly communicating the platform's key benefits. The result was a striking video that not only efficiently presented OTIS's business model but also captured the attention of its target audience, helping communicate their value proposition effectively and generating greater interest in the platform.