The Success of Dapta Deck at the 500 Startups Demo Day

Johana Martinez
Content Marketing Lead
11 Dec
22 Apr
5
min read

Success in the startup world is not limited to just having an innovative idea; the ability to communicate that idea effectively and attractively to investors is essential for growth and expansion. In the case of Dapta; these points were very important to highlight at the Demo Day of the 500 Startups Accelerator.

Dapta is a Latin American startup that developed a no-code platform for Backend and APIs that allows users to integrate multiple data sources; create internal tools according to their business logic and develop APIs with a no-code builder.

The challenge

The challenge was to clearly and attractively convey the innovative complexity of the Dapta platform to spark the interest of a variety of investors. Nicolás Rojas knew that he required a creative team capable of understanding his vision and translating it into a presentation with a captivating design.

It was not just about standing out; but about ensuring victory at the 500 Startups Accelerator Demo Day. Dapta CEO Nicolás Rojas shared: “I recently had an investment round and needed decks and presentations for investors; and I found Mavity. “I had an idea of what I wanted to convey; but I didn't know how to put it into a beautiful deck that would convey my ideas.”

Discovery How a real estate startup increased sales and made an impact with innovative presentations

The main objective: Create a Captivating Pitch Deck

Through a deck and a compelling narrative; you will not only capture the essence of Dapta; but also attract the key investors present at that event. This moment represented Dapta's opportunity to secure the necessary resources for its expansion and consolidation in the market.

The general objectives were:

Maintain the existing graphic line: Guarantee that the pitch deck reflects Dapta's visual identity to reinforce its brand and establish coherence in all its communications.

Fundraising: Present a deck that communicates the necessary information in a convincing manner to capture the interest and investment of potential investors.

Share the value proposition: Clearly and effectively convey Dapta's unique vision so that investors understand the potential of this innovative no-code platform for Backend and APIs

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At Mavity we have an extensive network of more than 15;000 highly skilled freelance creatives and experts in diverse areas. This broad community of talent allows us to offer companies the opportunity to hire a customized creative team that perfectly fits the needs of their projects; learn more here How to hire creative freelancers for your business

Project process

This project was structured into several key phases to ensure a strategic approach and effective execution:

Selection and hiring of the creative team: A Project Manager led the project; working with a graphic designer specialized in the development of decks for investment. This designer handled the entire graphic concept part of the deck.

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The collaboration between the creative and the Project Manager was essential. The designer with his experience in design and creativity; while the Project Manager coordinated reviews; managed times and maintained fluid communication between the creative team and the client; providing constructive feedback at each stage.

“Look and Feel” design proposals: Mavity presented three distinct visual approaches in less than 48 hours; each reflecting Dapta's brand identity and values.

Design Selection: After evaluating the options; Dapta chose the visual approach most in line with its identity as the basis for the deck.

Script development: With the design established; the creative team tweaked and edited the script; ensuring the narrative was coherent and persuasive.

Deck production: Using tools such as Keynote and Illustration; the deck was developed; adapting brand visual elements to meet Dapta's specific needs and increase its appeal.

Review and improvement: Mavity's Project Manager collaborated closely with the creative team and Dapta; making adjustments based on feedback; thus ensuring client satisfaction and the effectiveness of the pitch deck.

The result

The victory: The deck developed by Mavity exceeded all expectations by leading Dapta to victory at the 500 Startups Demo Day; thus also ensuring key meetings with investors who could continue to support its

Total satisfaction: The quality of service provided by Mavity prompted Dapta to repurchase creative services through the Creative Ops subscription model. This approach has made it easier to carry out a wide range of creative projects.

This case highlights the strategic and creative collaboration between Dapta and Mavity; an alliance that was much more than an endorsement; it was a driver for success in the competitive world of technology startups.

At Mavity we transform the presentation of ideas and the connection with key investors; we understand the ability to understand the needs of companies to translate them into effective decks.

If you are looking to create from scratch or renew your deck and receive investment to reach new horizons of growth; Mavity is the solution! Our team of creatives is ready to drive your vision and effectively connect with your audiences.

Contact us today and let us be part of your success!

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